Sep
27
2011
Know Your Digital Marketing Firepower

Know Your Digital Marketing Firepower

Facebook and Twitter are ranked by consumers as carrying a lower impact (11% and 6% respectively) on influencing purchase, but are highly regarded (94% and 89% impact) as resources that enhance one’s personal relationship with a brand. These differences illuminate one of the key findings from a recent CRM Metrix study of 18 touchpoints: that different media… Read more »

Sep
14
2011
Wheelin’-and-Dealin’ Using Geolocation-based Bargains

Wheelin’-and-Dealin’ Using Geolocation-based Bargains

How do you deal with your customers? This isn’t a question of how well you reach out to your brand or whether or not you have good rapport. While both are key, we want to know how you wheel-and-deal with your market. Since the advent of mobile-based bargaining, everyone wants to check-in to get a… Read more »

The Webby Awards
Inflexion Interactive has been recognized by the Webby Awards as an Official Honoree for our work with D'Angelico Guitars and the Theatre Development Fund.
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