With smarter, more discerning businesses and business customers and more sophisticated search engine algorithms, 32% of marketers say they will increase spending by an average of 6% on content-focused B2B marketing in 2014 (Forrester Research and BMA). B2B marketingĀ is focused on quality content delivered by email, blog, case study, white paper, video, e-book, podcast and… Read more »
Aug
13
2014
13
2014