Comar is a custom packaging manufacturer that specializes in healthcare and wellness, specialty foods, household and industrial, and personal care. Founded in 1949, Comar has expanded to have a national footprint with manufacturing plants in New Jersey, Puerto Rico, Georgia, California and Wisconsin.
After acquiring several companies in 2014, Comar needed a refreshed, modern, mobile-friendly website that would allow for customers to seamlessly find product information and easily contact a sales representative. A simple, intuitive UX was the primary goal. Comar wanted their new responsive website to convey to their visitors that no matter how large they grow, their customers are the most important aspect of their business.
Comar approached Inflexion Interactive, a responsive web design and development company located in Hoboken, NJ, to create a seamless website that would give their visitors the best on-site experience for both desktop and mobile. The two teams worked closely to create an interactive, engaging, responsive website that highlighted Comar’s recent growth, positioned the company as a thought leader and attracted top industry talent.
- Mobile responsive web design and development
- Custom video and interactive elements
- Salesforce integration for every product
- Search Engine Optimization (SEO) and analytics
- Content Marketing
The new website puts the customer’s needs first by offering advanced search features, a stock product catalog with images, descriptions, specifications and customized options, and the ability to download and print product information all without leaving the product page.
Since launching, the website has received rave reviews. Visitors love the large imagery, interactive features and seamless user-experience. It is now easier than ever to find information on Comar’s products and contact a sales representative. Most importantly, the new responsive website now represents Comar for what it is; the best of the best in the industry.
Moving forward, Inflexion and Comar have continued their partnership. Inflexion oversees Comar’s search engine optimization (SEO) and analytics, all website maintenance and provides content marketing.