Digital Marketing for Higher Education
Utilize Responsive Website Design, Digital Advertising And Social Media To Attract Applicants, Donors & Alumni
Higher education marketing is at a crossroads. With the exit of Millennials and the emergence of Gen Z as the primary undergraduate applicants, new social channels and the continued domination of mobile, marketers need to adjust their strategies to target their audiences.
Gone are the days when a pamphlet and campus tour enticed potential students to choose your school. Today’s applicants, especially undergraduates, are more plugged-in and dependent on technology than ever before. Even your alumni and donors are online.
Now is the time to make digital the main focus of your higher education marketing strategy.
At Inflexion Interactive, we’ve helped institutions such as the American Federation of Teachers, College of Staten Island, Stevens Institute of Technology, Raritan Valley Community College, Kean University, Rutgers, the University of British Columbia and more in effectively delivering their messages to their target audiences on the channels they frequent.
We specialize in:
|Website design and development||Mobile marketing solutions|
|Targeted research and analysis||Web application development|
|Comprehensive marketing solutions||Email marketing services|