Flat design is a classic design trend that has quickly reemerged as a powerful method by which to create minimal user interfaces (UI). This may be the result of our thirst for bold colors and breakthrough fonts. Its appeal goes beyond aesthetics to help website managers decrease page load times and increase interactivity, especially from mobile users.
Gone are the days of using textures, patterns, shadow effects, gradients raised buttons and other heavy-duty effects. Without these elements, designers can finally focus on the content and developers can count on such focus to help build responsive, fast-loading sites.
Perhaps you spend your day navigating through the clean, precise elements of Windows 8. How about Apple’s iOS7? Maybe you use one of the top flat design mobile apps for Android, thumbing throughTumblr’s simple color palette, Airbnb’s navigation or Timely’s smooth transitions. It’s no question that flat design is popping up everywhere.
As mobile website visitors grow familiar with buttons that no longer look like buttons and bold typography that challenges the need for complex graphics, website and app designers can begin to experiment with new ways to give concepts more clarity and focus.
Can your business benefit from considering flat design for your website redesign?
Flat design is simple and minimal. It can work for any industry or business that values focus and precision. Online businesses with simple messages and ecommerce websites with straightforward product mixes can do more with mobile-friendly flat design.
Imagine a responsive site that not only adapts to any screen size, but also remains highly focused on pertinent content elements to help you increase conversions as effectively and efficiently as possible. Create a clean, precise scheme, and you’re halfway there.
Let us show you how flat design schemes can create a fast, highly-focused website.
