Jul
20
2017
5 Ways to Use Digital Marketing to Convince Accepted Students to Enroll

5 Ways to Use Digital Marketing to Convince Accepted Students to Enroll

Throughout the past decade, higher education has seen itself through major change and uncertainty. Unstable economics, new technologies and emerging areas of studies and work have all led to a shift in the way society and prospective students view higher education. More than ever students and parents are placing an emphasis on the ROI of… Read more »

Jul
02
2017
Drupal vs WordPress: Which CMS is Best for Higher Ed?

Drupal vs WordPress: Which CMS is Best for Higher Ed?

Building a higher ed website can be a bigger headache than cramming for finals. With multiple departments, templates, goals and audiences, managing one college’s website can feel like managing dozens. That is why choosing the best content management system (CMS) for your responsive website can mean the difference between a seamless online experience and a… Read more »

Apr
04
2017
3 Simple Steps to Crafting Your Unique Higher Ed Marketing Message

3 Simple Steps to Crafting Your Unique Higher Ed Marketing Message

Colleges are realizing it takes much more than a pamphlet and campus tour to enroll their ideal student. In fact some non-profits are allocating an unprecedented amounts, sometimes more than 20% of their annual revenues, to their marketing efforts. Gone are the days when an institution’s name alone could fill a freshman class. However, it’s… Read more »

Mar
02
2017
Drupal & Acquia: A Match Made in Higher Ed Heaven

Drupal & Acquia: A Match Made in Higher Ed Heaven

Welcome back to InflexTech! In this installment we take a look at what seems to be the college website dream team: Drupal and Acquia. Not familiar? Want to know more? Check out our video below where we lay out what Drupal and Acquia are, how they work together and why colleges, like Stevens Institute of… Read more »

Feb
03
2017
How to Bring a Mobile Website Design and Experience to Higher Education

How to Bring a Mobile Website Design and Experience to Higher Education

Mobile learning in U.S. higher education is rapidly on the rise. According to a study conducted by Educause, Sixty-seven percent of college students say they use smartphones or tablets for academic purposes, double the response just one year prior. So how can colleges and universities begin to evolve, and quickly, to deliver the information and… Read more »

Sep
07
2016
Which CMS is Best? WordPress vs Drupal vs Joomla

Which CMS is Best? WordPress vs Drupal vs Joomla

You’ve been envisioning your perfect responsive web design and you’re finally ready to pull the development trigger. The next step to tackle is which content management system (CMS) you want to build your new website on. We don’t want to make you nervous or add some extra pressure, but this next task is pretty important…. Read more »

Aug
23
2016
Responsive Web Design for Higher Education

Responsive Web Design for Higher Education

Responsive web design (RWD) is ideal for large, complex and content rich websites. It has quickly become the most preferred approach to website redesign for higher ed institutions. Although some marketing pundits point to RWD challenges, we know they don’t have to be challenges. We’re writing this post to dispel any wrong assumptions about RWD… Read more »

Aug
20
2016
INFOGRAPHIC: How are your customers surfing the web?

INFOGRAPHIC: How are your customers surfing the web?

Let’s just say this isn’t your parents’ dial up. The world wide web is a little over 25 years old. In that time over 3 BILLION people have gained access to the internet (that’s roughly 50% of the world’s population) and the numbers keep growing at insane rates. In 2014 alone half a billion (yes, BILLION)… Read more »

Aug
16
2016
Inflexion Interactive Presents

Inflexion Interactive Presents

Higher Education as it relates to the Web. Schedule your 30 min info session for digital marketing tips you must know for the upcoming Academic Year,  including our Higher-Ed Digital Check list – PLUS: Student Research on Media Usage. Winning Case Studies. The future of Higher Ed Web development. CMS options. Upgrading Drupal, Building out WordPress, Changing CMS?… Read more »

The Webby Awards

Inflexion Interactive has been recognized by the Webby Awards as an Official Honoree for our work with D'Angelico Guitars and the Theatre Development Fund.

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