Last Wednesday, Kelly Rainey, one of our Account Managers, had an opportunity to spend a few hours at Salesforce World Tour’s NYC stop at the Javits Center and learn about the latest in the world of sales and marketing technology. “The landscape is huge,” Kelly commented. “There really is a solution for every business or… Read more »
Have you ever hit “LIKE” to enter a contest? Did you enter a coupon code on Black Friday or Cyber Monday? 74% of frequent online shoppers looked for coupons online in 2011, up from 63% in 2010. By the end of 2013, more than half of U.S. adult Internet users—that’s 102.5 million people—will have redeemed… Read more »
Web, mobile and TV have intersected many times throughout the past fifteen years. From Gateway’s behemoth PC-TV of 1998 to mobile apps that help TV show watchers manage second-screen viewing. Some TVs are YouTube- and Netflix-ready. Others, such as Samsung’s SmartTV, let viewers make Skype calls and search the Web. In the near future, Google… Read more »
At Inflexion Interactive, we love to run. Scott, Vince, Susi and the rest of the team enjoy runs along Hudson River Waterfront Walkway or around JFK Field. Vince even ran The ING New York City Marathon back in 2009. All of us are known to keep track of speed, distance and heart rate by using… Read more »
Unlike the newer solution of responsive web development, adaptive web design has been used throughout the past decade. What is it? Why is it important to my website? Adaptive web design is about creating interfaces that meet the visitor’s device-, platform- or resolution-dependent environment. According to developer and Adaptive Web Design author Aaron Gustafson, “Adaptive… Read more »
Groupon (GRPN) was a trailblazer in the daily online deals marketplace, presenting discounted local offers to a database of opt-in subscribers. Its initial success was so triumphant, other companies, such as SocialBuy, Travelzoo, DealOn, Google Offers and LivingSocial quickly scrambled to create their own local-deal-sharing success online. It seemed like a solid venture pre-IPO, but… Read more »
Throughout the last two years, I’ve blogged, emailed and discussed the rapid rise in mobile activity among handheld users, and I’d like to share the latest numbers with you. The big headline this year, first shared by Microsoft Tag and Danyl Bosomworth, cites mobile Web access will surpass desktop Web access by 2014. Mobiles already… Read more »
Dads treasure two types of Father’s Day gifts: those their kids make and those they really want. Making a #1 Dad mug is easy. Go to a DIY-ceramics shop. Find a mug, paint it, fire it and wrap it up. But how do you market to the growing number of tech-savvy dads that are beginning… Read more »
You’ve built your website using a very popular CMS platform, but that doesn’t mean it’s free of risk. When you’re in business online, security threats are common. Here are four ways to protect your content, secure your site and ensure a safe experience for viewers. When updates are ready to install, install them. WordPress updates… Read more »
The bring-your-own-device (BYOD) movement is beginning to gain ground. IBM’s CIO Jeanette Horan says the company plans to provide support for personal devices of all 440,000 of its workers, reinforcing an existing adage: IBM will never go out of style. As more employees enter the workforce with smartphones and tablets in hand, forward-thinking companies want… Read more »
Inflexion Interactive has been recognized by the Webby Awards as an Official Honoree for our work with D'Angelico Guitars and the Theatre Development Fund.
